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AdLINK Group Websites
  Sales Model

For publishers, the most efficient way to generate site revenue is by using a network model that capitalises on every page within the site, as well as on every impression it receives. The AdLINK Network Model offers publishers not one, but four basic ways of making money - efficiency at its best!

• AdLINK concentrates on selling the site in a site-specific fomat. This emphasises the
  large number of unique users the site may have, as well as its special placements and
  most visible real estate.

• AdLINK classifies each site into a relevant affinity group. Similar content is then
  aggregated into a single buy, giving marketers wide reach within their content category.

• AdLINK also offers Run of Network buys. These provide extra incremental revenue by
   including your site in campaigns normally unavailable to individual sites.


Services


You focus on your core business – producing and publishing high-quality online content. We'll take care of the rest on a national or international basis:

• Acquisition of advertising customers through our sales team

• Central advertising control (short-term optimisation, banner exchange)

• Provision of statistics and reports

• Invoicing

• Direct payment to partners

• Extensive promotion of the European AdLINK network via mailings, presence
  at key fairs, roadshows etc.

• Organisation of house advertising for individual offers within our network


Products

Branding Solutions
AdLINK Branding Solutions are your gateway to the world of digital branding communication.

Large advertisement formats such as Skyscraper, Superstitials or Layer Ads give your product the space it needs to make a memorable impression on your target audience.

Interactive TV ads create an emotional experience that gets your product more attention than an ordinary banner. Using both audio and video, they combine the best of both worlds – TV and Internet – to create a precision targeting tool with plenty of space for your ideas.

Because sometimes, Bigger is Better!